Basketball Brač | visual identity

In the quiet strength of the Adriatic stone, on the island of Brač, a new sporting spirit has taken form, Basketball Brač of Supetar. This project was conceived as a complete visual foundation for a young and rising basketball club.

The commission embraced the full creation of identity, logo, typographic system, custom display typeface, jerseys, stationery, and core promotional language. At its centre stands a symbol rooted in the club’s living story, the rams, Bravi in Croatian, a sign of courage, unity, and forward force. The mark follows the noble lineage of basketball emblems, yet is shaped with exceptional precision of curvature, balancing warmth with structural strength and technical clarity suited for contemporary production and media.

A bespoke display typeface was developed in harmony with the emblem, crafted especially for athletic numerals and visual coherence across uniforms and communication. This typeface is also available through Sacra Studio under the name Bovid, where it has become widely appreciated and loved by many users for its strength, clarity, and character.

The result is a unified visual language, disciplined, recognizable, and enduring. When worn on the court, the identity comes alive. The jerseys, the symbol, and the numbers work together in harmony. The presence is strong, confident, and unmistakable.

Basketball Brač is already known for its devoted work with children and young athletes, cultivating discipline, teamwork, and love for the game. Through collaboration with established clubs and respected basketball figures, the foundation continues to grow as a team, a basketball club, and a living community.

KK Brač Facebook page ->